It was available in the following:
- cologne concentrate
- scented soap
So what does it smell like? It is classified as a sweet floral fragrance for women. Opens with an aldehydic fresh top, followed by a radiant floral heart, resting on a woody, powdery base.
- Top notes: aldehydes, bergamot, green accord, peach
- Middle notes: hyacinth, ylang ylang, rose, jasmine, lily of the valley, orris root, lilac, carnation
- Base notes: sage, balsam, sandalwood, oakmoss, musk, cedar, incense, cistus
Palm Beach Daily News. 1973:
"The manufacturer says a new perfume captures the delicate sensuality of real flowers in a passion-compelling fragrance. Jovan, the perfume house, calls it very special perfume” - VSP, for short. Though the perfume is patterned after the world’s costliest perfumes, according to the manufacturer, it will sell at an “unheard of” low price for costly perfume - $5 for a one-third ounce bottle. That comes to $15 an ounce. Costly perfume goes for over twice that. The manufacturer also says “The woman who wants real romance will find VSP’s flower power a heady blend of shyness and sensuality.”
"A new fragrance on the American scene now is well-named Very Special Perfume by Jovan of Chicago. Made from natural oils of freshly pressed flowers, it is known — with the American passion for initials — as VSP. "
"You choose VSP, very special perfume. Innocently floral on the surface, simmering with passion underneath."
Fate of the Fragrance:
It seems that VSP was discontinued sometime around 1984. To this day, Jovan has no plans to reissue this fragrance, much to the chagrin of many of its former faithful users.